Sayart.net - Dispute Escalates Between Former K-pop Girl Group and Production Companies Over Scrapped Music Video

Attrakt

Controversies surrounding the K-pop girl group Fifty Fifty continue to intensify as the former producing company, The Givers, and the agency, Attrakt, engage in a blame game regarding the scrapped music video for "Barbie Dreams."

The Givers claimed on Monday that Oscar Jun, CEO of Attrakt, was the reason behind the cancellation of the music video shoot for "Barbie Dreams," a song slated for the upcoming film "Barbie." However, Attrakt presents a different narrative.

According to Attrakt, the music video had to be abandoned due to delays caused by member Aran's surgery in early May, followed by a legal battle between Fifty Fifty, their agency, and the producers. Attrakt further asserted that the decision to cancel the music video was made by the producers themselves, without consulting the agency.

In response, The Givers released a statement on Monday refuting Attrakt's claims. They accused Jun of personally canceling the music video production and instructing staff members to propagate false information.

While The Givers and Attrakt officially terminated their production and management contract on May 31, The Givers clarified that they assisted Attrakt and the girl group with the production of the "Barbie Dreams" music video as a goodwill gesture.

According to The Givers, Jun ordered the cancellation of the music video shoot on June 20, just before production was scheduled to begin. They stated that the cancellation occurred shortly before the arrival of Kaliii, the overseas artist set to feature in the video, and after the production set had already been constructed in Korea. The Givers alleged that Jun instructed Ahn Sung-il, the head of The Givers, to fabricate a story about a member testing positive for Covid-19.

The legal battle between Attrakt, The Givers, and the four members of Fifty Fifty is ongoing. In June, Attrakt claimed that external parties had influenced the members to breach their existing contracts and sign with a different company. However, The Givers has vehemently denied all allegations and placed the blame on Jun for the fallout.

Amidst the dispute, the four members of Fifty Fifty have filed for an injunction to suspend their contracts with Attrakt, citing concerns over working conditions and issues related to unclear payments. If the court rules in favor of the members, they will be free to sign with other agencies until a higher court intervenes.

As the legal battle unfolds, the fate of Fifty Fifty remains uncertain, leaving fans and industry observers eagerly awaiting further developments in this increasingly contentious dispute.

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