Sayart.net - NewJeans Ventures into OST Project for Netflix′s ＂A Time Called You＂

ADOR

In a groundbreaking move, K-pop phenomenon NewJeans is set to make its mark in the world of original soundtracks (OSTs) with a significant contribution to the upcoming Netflix series "A Time Called You," as announced by the girl group's agency, ADOR, on Friday.

"A Time Called You," a poignant time-travel love story, follows the journey of a woman thrust back in time following the loss of her beloved. In an uncanny twist of fate, she encounters an individual bearing an uncanny resemblance to her lost love. Inspired by the popular Taiwanese drama series "Someday or One Day" (2019–20), the series will feature the dynamic talents of actors Jeon Yeo-been and Ahn Hyo-seop in the lead roles.

NewJeans's foray into the realm of OSTs brings with it an exciting twist - the group's rendition of the 1996 rock ballad "Beautiful Restriction," originally composed by acclaimed artist Kim Jong-seo. Known for its unfiltered verses that capture the nuances of falling in love and the transformative impact it brings, the song aligns seamlessly with the emotional core of the series.

This musical endeavor marks a notable first for NewJeans, as all members unite their voices for a single OST project. Member Danielle, no stranger to solo efforts, had previously delighted fans with her Korean rendition of "Part of Your World" from the timeless film "The Little Mermaid," a testament to the group's versatile talents.

Since its debut just last year, NewJeans has rapidly soared to the upper echelons of K-pop stardom. Their chart-topping hits, including "Ditto" (2022), "OMG," and "Hype Boy" (2022), solidified their dominance by securing the top three positions in streaming and downloads for the first half of 2023. Notably, their inaugural track "Attention" (2022) secured the seventh position, further underscoring their musical prowess.

A pinnacle achievement arrived with the group's second EP, "Get Up," surging to the summit of the prestigious Billboard 200 albums chart. The accompanying lead tracks "ETA," "Cool With You," and "Super Shy" have since maintained their stranglehold on music charts both within and beyond Korea, sustaining their reign for multiple weeks.

As anticipation builds for "A Time Called You," NewJeans's collaboration with the series stands as a testament to their evolution and innovation. With their captivating harmonies and fresh take on a classic ballad, the OST is poised to add an extra layer of emotion to the already compelling narrative of time-crossed love.

In a world where music and storytelling converge, NewJeans's entrée into the realm of OSTs signifies a remarkable milestone, affirming their status as not just K-pop icons, but versatile artists poised to captivate audiences in new and unforeseen ways.

Sayart.net 

Blue YIM, yimyoungseo1010@naver.com