Coca-Cola's New Product, 'K-Wave Coca-Cola Zero'
- Nao Yim / Published March 4, 2024 10:45 PM
Coca-Cola Beverage Company will release 'Coca-Cola Zero, K-Wave' inspired by K-Pop and fandom culture.
This product is the first time in Coca-Cola's 138-year history that it has written a specific national language.
Coca-Cola explained that the product contains the specialness and thrill of when the fandom falls for the artist.
The Cola is a hot topic with review videos showing that one can feel the scent of fruits such as bananas and peaches.
In addition, Coca-Cola will participate as a sponsor of the K-POP concert to be held in June through collaboration with K-POP stars.
Sayart / Nao Yim, yimnao@naver.com
Coca-Cola Beverage Company will release 'Coca-Cola Zero, K-Wave' inspired by K-Pop and fandom culture.
This product is the first time in Coca-Cola's 138-year history that it has written a specific national language.
Coca-Cola explained that the product contains the specialness and thrill of when the fandom falls for the artist.
The Cola is a hot topic with review videos showing that one can feel the scent of fruits such as bananas and peaches.
In addition, Coca-Cola will participate as a sponsor of the K-POP concert to be held in June through collaboration with K-POP stars.
Sayart / Nao Yim, yimnao@naver.com
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