Hyundai Motor Company has announced that Norwegian artist Máret Ánne Sara has been selected as this year’s artist for the Hyundai Commission, a large-scale exhibition project in collaboration with the Tate Modern in the UK.
The Hyundai Commission is an annual contemporary art initiative held at the Tate Modern’s Turbine Hall as part of Hyundai’s partnership with the museum. Now in its 10th year, the project selects one artist annually to present a new site-specific work in the iconic exhibition space, contributing to the evolution of contemporary art.
Máret Ánne Sara, who is based in northern Norway, explores ecological themes from the perspective of the Sámi people, an Indigenous group native to the region. Her works often incorporate reindeer-related materials and pastoralist traditions to depict the reciprocal relationships between animals, land, water, and humans.
Tate Modern Director Karin Hindsbo highlighted Sara’s international recognition, stating, “Máret Ánne Sara has been gaining attention for her work that visualizes the challenges faced by the Sámi people and the Sápmi region. It will be exciting to see how her new commission transforms the Turbine Hall for the first time in the UK.”
The exhibition, titled Hyundai Commission: Máret Ánne Sara, will run from October 14, 2024, to April 6, 2025, under the curation of Helen O’Malley, an international art curator at Tate Modern.
In addition to unveiling this year’s Hyundai Commission, Hyundai Motor announced the extension of its partnership with Tate Modern until 2036. Since 2014, Hyundai and Tate have collaborated to foster new ways of experiencing art and supporting diverse contemporary perspectives.
Hyundai Motor Group Chairman Chung Eui Sun remarked, “Through our decade-long partnership with Tate, we have contributed to breaking boundaries across generations, regions, and disciplines, creating a platform for dialogue that contemporary society needs. We are delighted to continue this meaningful collaboration, fulfilling our social responsibility for future generations.”
Tate’s Director Maria Balshaw also expressed gratitude for the long-term collaboration, saying, “Hyundai has played a crucial role in diversifying the museum’s collections, exhibitions, and programs. We deeply appreciate their commitment to sharing new inspirations and values with us for the next ten years.”
As part of this renewed partnership, Hyundai will continue supporting not only the Hyundai Commission but also the Hyundai Tate Research Centre: Transnational. Additionally, Hyundai has recently launched the Hyundai Translocal Series, a new initiative aimed at revitalizing regional art museums in Korea. The company continues to engage in global art collaborations, partnering with institutions such as the National Museum of Modern and Contemporary Art, Korea (MMCA), the Los Angeles County Museum of Art (LACMA), and the Whitney Museum of American Art, further shaping contemporary art discourse.
Sayart / Nao Yim, yimnao@naver.com
The portrait of the artist, Courtesy of MEG Photo
Hyundai Motor Company has announced that Norwegian artist Máret Ánne Sara has been selected as this year’s artist for the Hyundai Commission, a large-scale exhibition project in collaboration with the Tate Modern in the UK.
The Hyundai Commission is an annual contemporary art initiative held at the Tate Modern’s Turbine Hall as part of Hyundai’s partnership with the museum. Now in its 10th year, the project selects one artist annually to present a new site-specific work in the iconic exhibition space, contributing to the evolution of contemporary art.
Máret Ánne Sara, who is based in northern Norway, explores ecological themes from the perspective of the Sámi people, an Indigenous group native to the region. Her works often incorporate reindeer-related materials and pastoralist traditions to depict the reciprocal relationships between animals, land, water, and humans.
Tate Modern Director Karin Hindsbo highlighted Sara’s international recognition, stating, “Máret Ánne Sara has been gaining attention for her work that visualizes the challenges faced by the Sámi people and the Sápmi region. It will be exciting to see how her new commission transforms the Turbine Hall for the first time in the UK.”
The exhibition, titled Hyundai Commission: Máret Ánne Sara, will run from October 14, 2024, to April 6, 2025, under the curation of Helen O’Malley, an international art curator at Tate Modern.
In addition to unveiling this year’s Hyundai Commission, Hyundai Motor announced the extension of its partnership with Tate Modern until 2036. Since 2014, Hyundai and Tate have collaborated to foster new ways of experiencing art and supporting diverse contemporary perspectives.
Hyundai Motor Group Chairman Chung Eui Sun remarked, “Through our decade-long partnership with Tate, we have contributed to breaking boundaries across generations, regions, and disciplines, creating a platform for dialogue that contemporary society needs. We are delighted to continue this meaningful collaboration, fulfilling our social responsibility for future generations.”
Tate’s Director Maria Balshaw also expressed gratitude for the long-term collaboration, saying, “Hyundai has played a crucial role in diversifying the museum’s collections, exhibitions, and programs. We deeply appreciate their commitment to sharing new inspirations and values with us for the next ten years.”
As part of this renewed partnership, Hyundai will continue supporting not only the Hyundai Commission but also the Hyundai Tate Research Centre: Transnational. Additionally, Hyundai has recently launched the Hyundai Translocal Series, a new initiative aimed at revitalizing regional art museums in Korea. The company continues to engage in global art collaborations, partnering with institutions such as the National Museum of Modern and Contemporary Art, Korea (MMCA), the Los Angeles County Museum of Art (LACMA), and the Whitney Museum of American Art, further shaping contemporary art discourse.
