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HYBE and Korea Fashion Association Sign Partnership to Expand K-Pop IP Fashion Business

HYBE and Korea Fashion Association Sign Partnership to Expand K-Pop IP Fashion Business

By ReaA JUNG Published July 22, 2026 09:26 PM

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Korean Short Film Online Showcase to Screen Seven Works Free of Charge: Jason Yim July 22, 2026; Online access to Korean short films is set to expand through the special screening program. The initiative's impact on audience pa ...

Seoul Foundation for Arts and Culture Launches 'Dae-Rak(Road of Joy)' Campaign to Revitalize Daehangno: Jack Lee July 22, 2026; The foundation is expanding audience engagement programs as part of efforts to strengthen Daehangno's performing arts ecosystem. T ...

20 Korean Publishers Join Taipei Rights Fair as Overseas Publishing Talks Continue: ReaA JUNG July 21, 2026; The program is focused on expanding overseas rights opportunities for Korean publishers. Actual publishing agreements will be dete ...

Korea Opens Applications for KRW 150 Billion K-Culture Value-Up Fund Managers Targeting AI and Content Industries: Jack Lee July 21, 2026; The new fund expands the scale of previous government-backed cultural investment programs. Actual investment execution and industr ...

Brands Move From Product Placement to Cultural Storytelling: Maria Kim July 21, 2026; For a long time, companies entered culture by placing products inside stories. A car appeared in a film. A handbag sat on a table ...

Brands Move From Product Placement to Cultural Storytelling: Maria Kim July 15, 2026; Corporate participation in culture is moving beyond sponsorship, advertising and simple product placement. Companies are increasin ...

Seoul Foundation for Arts and Culture to Tour Gwangbokjeol Play Across Three Central Asian Countries: Nao Yim July 13, 2026; The number of countries on the tour route grew from one last year to three this year. Because the tour was arranged ahead of the S ...

Early-Bird Tickets Open for Georg Baselitz Retrospective at Sehwa Museum of Art: Maria Kim July 13, 2026; Early-bird ticket sales have opened for a major retrospective of Georg Baselitz, the German Neo-Expressionist artist whose radical ...

Samsung Electronics to Hold Main IFA 2026 Events in Central Berlin, Not Fairground: Maria Kim July 13, 2026; According to SayArt on the 13th, Samsung Electronics will hold its main activities at this year's IFA 2026, Europe's largest consu ...

Han Kang's Independent Bookstore 'Onul Books' Closes Following Building Sale: Jason Yim July 13, 2026; SEOUL — Onul Books, the independent bookstore established with the involvement of Nobel Prize in Literature laureate Han Kan ...

At Avignon, Korean Culture Steps Beyond the K-Pop Frame: Sharon Jung June 17, 2026; SEOUL, June 18, 2026 — Korean culture is returning to one of Europe’s most important stages this summer, but not throu ...

Han Kang’s Latest Award Signals a Turning Point for Global Literature: Kelly.K March 28, 2026; The recent international recognition of South Korean author Han Kang is being widely interpreted by critics as more than a persona ...

Gwanghwamun Nameboard Debate Rekindles Questions of Identity in South Korea: Kelly.K March 3, 2026; If you have stood before Gwanghwamun, the main gate of Gyeongbokgung Palace, you have likely glanced up at the imposing wooden nam ...

National Museum of Korea to Extend Hours, Add Outdoor Facilities to Ease Visitor Congestion: Joy February 3, 2026; The National Museum of Korea will open earlier and close earlier starting next month, while expanding outdoor leisure facilities, ...

From Joseon Court Splendor to Contemporary Reinterpretations, Gallery Hyundai Explores the Living Spirit of Korean Painting: Joy January 14, 2026; SEOUL — For viewers captivated by Korean traditional painting—or those who found an unexpected fondness for Derpy, the ...

Visitors to Korea’s Royal Palaces and Tombs Hit Record 17.8 Million in 2025: Joy January 5, 2026; A record 17.8 million people visited South Korea’s royal palaces, royal tombs and Jongmyo Shrine in 2025, government officia ...

Korea Sets New Tourism Record as Inbound Visitors Hit 18.5 Million in 2025: Kelly.K December 23, 2025; South Korea has reached a historic milestone in inbound tourism, welcoming its 18.5 millionth foreign visitor of the year on Tuesd ...

NFM Releases Landmark Report on Village Beliefs Across Gangwon: Which Spirits Protected These Mountain and Coastal Communities?: Jason Yim December 11, 2025; South Korea may be geographically small, but its traditional beliefs vary widely from region to region. Many Koreans casually enco ...

National Museum Unveils Landmark Exhibition Revealing the Humanity Behind Admiral Yi Sun-sin: Jason Yim November 30, 2025; The National Museum of Korea is launching a major new exhibition on Admiral Yi Sun-sin (1545–98), offering an unusually inti ...

Korea Seeks UNESCO Recognition for Two Collections Documenting Centuries of Language Preservation: Maria Kim November 25, 2025; Korea is moving to add two major documentary collections to UNESCO’s Memory of the World register — a pair of archives ...

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